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room of tourism professionals during an advocacy meeting

The Cayuga Tourism Advocacy Campaign elevates local voices to tell the story of tourism, through the people who live, work, and invest here. We invited local business owners and regional partners to share, in their own words, why they support the tourism office and what tourism means to them, their businesses, and our community. These stories highlight collaboration, economic impact, and the shared belief that tourism strengthens Cayuga County for everyone.

Starting February 12, we will be releasing one video a month leading up to our annual Where Tourism Meets Community Summit in June. Each video reflects the power of storytelling, collaboration, and community. These voices remind us that tourism works best when we work together and that our shared investment in Cayuga County helps shape a welcoming, sustainable future. View the official Tour Cayuga Tourism’s Promotion = Economic Development press release here.

Tourism Advocacy Campaign
Tourism Advocacy Campaign

Make it Count:
The Power of Tourism in Cayuga County 

Hear how tourism supports local businesses, reduces tax burden, and helps tell Cayuga County’s authentic story.

Tourism Advocacy Campaign
Tourism Advocacy Campaign

Our Cayuga:
Who We Are 

Tourism is a reflection of community identity, inclusivity, and belonging. From welcoming experiences to intentional storytelling, this video highlights how our community’s character is our greatest asset.

Tourism Advocacy Campaign
Tourism Advocacy Campaign

Partners in Progress:
Leading through Collaboration

Working together creates a greater impact, from historic preservation and accessibility initiatives to shared vision and infrastructure improvement, these stories show how partnerships move Cayuga County forward.

Tourism Advocacy Campaign
Tourism Advocacy Campaign

Investing in the Future:
Industry, Residents & Relocation

Tourism is a tool for long-term growth, workforce attraction, and quality of life. Tourism helps people see themselves here, not just as visitors, but as residents, employees, and investors.

Tourism Advocacy Campaign
Tourism Advocacy Campaign

Every Voice Matters:
The Local Lens on Tourism 

A local lens on tourism and why advocacy matters and how residents and businesses play a role in shaping visitor experiences. Tourism is something we all influence.

Tourism Advocacy Campaign
Tourism Advocacy Campaign

Tourism Advocacy Campaign
Tourism Advocacy Campaign
Tourism Advocacy Campaign
Tourism Advocacy Campaign
Tourism Advocacy Campaign
Tourism Advocacy Campaign
Tourism Advocacy Campaign
Tourism Advocacy Campaign

Photos and Video:
Brave World Media